An egg has become the most-liked Instagram post of all-time, poaching the record from reality star Kylie Jenner.
More than 25 million people have given their approval to the random photo, beating the more than 18 million likes received by a picture Jenner shared to announce the birth her daughter Stormi last year.
The egg photo was posted on 4 January and is the sole upload on the Instagram account world_record_egg, which is now asking for a blue tick – a symbol of verification for public figures and organisations.
Alongside the photo was a caption encouraging the “#EggGang” to “stried to help her reclaim her throne, but the egg reigns supreme for now.
The owner of the account has not been established, but an Instagram story – which allows users to post images and video in the form of a consistent slideshow – was uploaded on Sunday night suggesting the creators are British.
It had two posts – one that showed a clip from the 1996 Three Lions (Football’s Coming Home) music video with an egg super-imposed over a football as it was booted into the back of the net.
The second post was a message from the account holders thanking everyone for their support, which said: “It doesn’t end here though, we’re just getting started.”
The profile also follows Lad Bible and The Archbishop Of Banterbury, which are both popular UK-based satire accounts.
Japanese billionaire Yusaku Maezawa secured more than 5.2 million retweets by offering to give 100 randomly selected followers £7,250 each after his company made 10bn yen (£73m) in record time during a spring sale.